Exhibiting at Marketing Week Live for the first time, Kleen-Tex is a world-wide manufacturer of arguably the widest range of advertising floor media, for both point-of-sale and targeted indoor and outdoor locations.
Available as either one-off or in bulk, Kleen-Tex will supply mats that enhance the “first impression” that customers see as they enter any premises. But more than this… these aesthetically pleasing products also provide other possible functions ranging from simple dirt and wetness control, through branding all the way to short or long term promotional or other advertising messages. All this on the floor – so it costs you nothing in shelf space or wall space.
Says Kleen-Tex Sales Manager, Paul Noone; “We can offer a novel approach to signage and functional floor covering, on a one-off basis yet at a cost effective price. Kleen-Tex’s wide range of matting solutions means that we have products that can be made specifically for our customers, that will help improve their image whilst also either improving the floor surface functionality and/or supporting a brand or an advertising message.”
Kleen-Tex believes that the use of the floor as “free” advertising space has not yet been fully exploited and their approach to what in effect leads to “mass customisation” means that this opportunity is available to all types of retail and commercial premises, irrespective of its size or the nature of the business.
Kleen-Tex are to be found on Stand C222 of the In-Store Show where you can see typical examples of mats used as advertising and promotional media.
Especially featured are the Counter-Mat, Ad-Mat, Media-Mats and the new Jet-Print Velour advertising mats. Also see the new Wipe-Windo multi-functional mat that allows the use of a dirt control and master branded mat to also incorporate short-life promotional campaign material without needing to replace the mat.
Again new this year is an extension to the Kleen-Scrape all rubber outdoor matting range that allows messages and branding to be used on mats of any size up to 1.5m by 3.0m, with any message and in numbers of one to one thousand. Also the Print-Well mats that are now available to brighten an existing mat well at the entrance to a building.
Kleen-Tex’s approach means that by working together with existing industry specialists both parties can enter into the new world of “horizontal advertising”.
Contact Paul Noone on 01204 863000 or sales@kleentexuk.com